A graphic designer brings expertise in visual aesthetics, technical skills, and a deep understanding of how design influences perception and behavior. This makes their role crucial in helping individuals and businesses effectively communicate their message and achieve their goals.

For transparency, I like to provide the general process used for each project.

Initial Consultation: This is a completely free consultation to assess the scope of the project, which includes a questionnaire and further discussion about your graphic design needs.

Proposal & Contract Agreement: I will provide a project proposal that gives you, the client, a rundown of what the project will entail, the cost, deliverables, as well as optional add-ons that are relevant to your project. Once the proposal is approved, you will be prompted with an invoice for 50% of the project cost upfront and a contract to be signed for the project to officially begin.

Research & Discovery: My design process really begins with plenty of research regarding current design trends, as well as getting a full understanding of your current brand and all of the info provided for the project.

Concept & Creation: The brainstorming begins with sketches and mood boards that then lead into polished mockups for you to preview.

Revisions & Polish: Once you’ve seen the initial mockups, you can provide me your feedback and let me know of any revisions that need to be made before approval.

Project Finalization: When final approval is made on the design, I will prepare the complete deliverables and send over the final invoice for the remaining balance. You’ll be sent all necessary, ready-to-use filetypes for your graphics!

My service list includes but is not limited to:

Branding and Identity

Logo Design

Brand Guidelines

Business Cards

Stationery Design

Print Design

Brochures and Flyers

Posters

Catalogs and Magazines

Book Covers and Layouts

Packaging Design

Invitations and Greeting Cards

Marketing Materials

Social Media Graphics

Email Marketing Design

Infographics

Presentation Design (PowerPoint, Google Slides)

Advertisements (Print and Digital)

Signage, Banners, Trade Show Graphics

Illustration and Art

Custom Illustrations

Apparel Design

Icon Design

Digital Art

Infographics

Web & Digital Design

Website Design via Web Builders

Web Banners & Ads

Custom Projects & Additional Services

Event Branding and Design

Environmental Design (Exhibits, Trade Show Booths)

File Preparation and Optimization

Print Coordination and Management

Ongoing Design Support and Maintenance

Custom Projects (Tailored to specific client needs)

Generally, pricing heavily depends on the scope of work. However, there is a structure I typically like to follow that I find is the most beneficial for both parties:

Initial Consultation: Completely free to assess the original project scope.

Project Execution: A fixed fee based on the agreed-upon deliverables.

Additional Work: Hourly rate for any extra work outside the initial project scope.

I often offer an hourly rate option for recurring or consistent work, as well as projects with a lot of scope variability.

Yes, absolutely! However, if the deadline is particularly a very short time, I do upcharge accordingly. You will be notified before any upcharges, always!

My primary design software is Photoshop and Illustrator. However, I also work with InDesign, Dimension, and several other software types depending on the project scope.